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On-line advertising on computer networks

Hailong On-line advertising on computer networks-Video AD

$500.00

Platforms: YouTube Ads (belonging to Google Ads), TikTok Ads, Facebook/Instagram video ads, Vimeo OTT, Connected TV/OTT platform ads. Form: Skip interstitial ads/Do not skip interstitial ads: Play before, during, and after videos on YouTube and other platforms. Guide advertisement/discovery advertisement: in the form of short videos. Information flow video advertising: integrating into social communication. OTT/CTV advertisement: put it on intelligent TV or streaming media devices connected to the Internet. Billing mode: CPV (cost per view, especially skipping ads) CPM

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Hailong On-line advertising on computer networks-Social media advertising

$500.00

Platform: Meta Platforms: Facebook Ads, Instagram Ads, WhatsApp Ads (some regions/forms). Forms: Information flow advertising, sponsored content, story advertising, video advertising, carousel advertising, message advertising, product advertising, etc. Highly dependent on platform specific formats. Positioning ability: extremely precise, based on user profiles, interests, behaviors, career information, etc.

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Hailong On-line advertising on computer networks-display advertising

$500.00

Platform: Google Display Network (GDN - covering over 2 million websites and apps worldwide), a display network of numerous independent advertising trading platforms and social media websites. Form: Display graphic and multimedia advertisements (such as images, animations, videos) on websites, blogs, and apps. Delivery method: Context positioning: Display advertisements based on website content. Audience positioning: Display advertisements based on user interests, behaviors, and demographic information. Re marketing/behavioral reorientation: Display advertisements to users who have previously visited your website or interacted with the application. Billing mode: Usually charged per thousand impressions (CPM) or clicks (CPC).

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Hailong On-line advertising on computer networks- search advertising

$500.00

Platforms: Google Ads (mainly covering parts of the world except for China), Microsoft Advertising (Bing, Yahoo, etc.). Format: Text advertisements are displayed on search engine result pages. Advertisers bid for keywords, and ads are triggered when users search for relevant keywords. Mainly for pay per click (PPC). Subclass: Search ads, shopping ads (displaying product images, prices, store information in search results). Advantages: Strong user intention, high precision, and easy tracking of effects.

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